Send weekly lead and spend updates
Short updates can be generated from platform data and sent automatically.
AI for Digital Marketing Agencies
Digital Marketing Agency
Provides outsourced marketing services such as campaign planning, paid ads, SEO, email marketing, reporting, and website traffic analysis.
What should stay human.
Keep and amplify
Write and test ad copy for campaigns
Adjust bids and budgets based on results
Research competitors and keywords
Automate
Build the monthly performance report
Check tracking tags and conversion events
Send weekly lead and spend updates
Tasks, by type of work.
Each task has an experience tag (CX, SX or BX), a verdict, and example agents that often help with this kind of work. Agent suggestions come from our editorial scores, not vendor claims.
Inbox
Spreadsheets & data
Build the monthly performance report
Pulling data from ad platforms and analytics into a report is automatable.
Adjust bids and budgets based on results
Platforms already automate bidding. The agency decides strategy and spend limits.
Research
Research competitors and keywords
An agent can gather and summarise data. Picking the angle is the agency's job.
Content
Write and test ad copy for campaigns
An agent can draft variations. The agency chooses what fits the brand and offer.
Create landing pages for offers
An agent can draft copy and layout. The agency checks claims and conversion.
Plan the campaign calendar around seasons and launches
An agent can propose a calendar. The agency and owner agree it.
Customer chat
Run the monthly strategy call with the owner
Understanding the business's goals and constraints needs conversation.
Admin
Check tracking tags and conversion events
Automated monitoring can alert when tracking breaks.
Time freed, and where it goes.
Work an agent can take on
What comes off the desk.
- Build the monthly performance report
- Check tracking tags and conversion events
- Send weekly lead and spend updates
Where those hours should go
Back into people, and the business.
- CX — Run the monthly strategy call with the owner
- SX — Staff experience: more time for the work that needs a person
- BX — Write and test ad copy for campaigns
- BX — Adjust bids and budgets based on results
- BX — Research competitors and keywords
- BX — Create landing pages for offers
- BX — Plan the campaign calendar around seasons and launches
Seen at
Business types where this role often appears, with a note on how it shows up there.
Hired in
AI agents for Cruise Agencies
Runs online campaigns for cruise promotions, lead generation, and landing pages for seasonal travel offers.
Hired in
AI agents for Extended Stay Hotels
Manages accommodation campaigns, booking platform strategy, local search listings, and promotions targeting longer stay travellers.
Hired in
AI agents for Plastic Surgery Clinics
Runs search campaigns, landing pages, and enquiry tracking for consultation bookings and elective procedure interest.
Hired in
AI agents for Office Supply Stores
Promotes seasonal specials, business account offers, and local store traffic through search, display, and email campaigns.
Hired in
AI agents for Burger Restaurants
Promotes new menu items, local offers, and seasonal campaigns across search, social media, and online ordering platforms.
Hired in
AI agents for Insurance Agencies
Runs lead generation campaigns for personal and business insurance products across search, social, and landing pages.
Hired in
AI agents for Sporting Goods Stores
Runs paid search, social ads, and campaign reporting to promote seasonal sales, new arrivals, and online store offers.
Hired in
AI agents for Cell Phone Stores
Promotes new handset launches, trade in offers, and local store campaigns through search and social advertising.
Hired in
AI agents for House Cleaning Services
Runs local lead generation, website updates, and paid campaigns to attract recurring household cleaning clients.
Hired in
AI agents for Hotels
Manages online campaigns, booking platform ads, and promotional content to increase direct reservations and occupancy.
Hired in
AI agents for Truck Dealers
Runs online campaigns for truck listings, finance promotions, and dealership lead generation across search and social channels.
Hired in
AI agents for Battery Stores
Runs local campaigns for car, marine, motorcycle, and household battery sales, replacement offers, and seasonal promotions.
Hired in
AI agents for Hair Transplant Clinics
Manages lead generation, landing pages, and campaign reporting for cosmetic treatment enquiries and consultations.
Hired in
AI agents for Dental Supply Stores
Promotes product ranges, special offers, and ecommerce campaigns targeting dental clinics and oral health professionals.
Hired in
AI agents for Pest Control Services
Runs local campaigns for termite inspections, rodent control, and seasonal pest treatments across search and social channels.
Hired in
AI agents for Houseboat Rentals
Runs seasonal campaigns, improves online visibility, and drives direct bookings for holiday periods and shoulder season availability.
Hired in
AI agents for Oil Change Services
Runs local promotions, search ads, and landing pages to bring in drivers needing quick maintenance services.
Hired in
AI agents for Mould Remediation Services
Generates local leads for emergency cleanup, water damage response and remediation services through online campaigns.
Want this set up for you?
If you would like someone to build these digital marketing agency flows in your business, tell us a little and we can match you with an agency. We don’t list agencies on this site.