I was providing some consulting to a growing toy company last week and loved working with a passionate owner, keen to try new things and streamline their processes.
The main takeaways were:
Start with a set distribution model but be open to defending your area position but adopting new channels. The owner was fixed on retail but had the opportunity to blanket her local area through a wholesale channel. By negotiating with suppliers, she secured lower material costs, opening doors for key wholesale relationships.
You don’t always need a website. The owner had spent so much time building relationships and revenue that she hadn’t stopped to consider creating a website. In her case, a simple online form (linked to her brand domain name via a redirect) meant a quick solution until a website was needed.
Be open to random opportunities. The owner had been contacted weekly from others wanting to start their own toy business. They were looking for key information as to how she build relationships, negotiated with suppliers and built what she built. We discussed the possibility of having her pass on her knowledge via either franchising, sub-contracting, teaching, coaching or consulting. This opened the way for her to generalise her knowledge enough to make it applicable across multiple industries, building her revenue and reputation.
Looking for some help and innovative strategies for building your online business?
Ensure you’re capturing client information in an engaging way so you don’t lose customer leads. Make your online forms an integral part of your sales process. We offer the following lead generation forms (customised to suit your needs): Health insurance quote form Mailing list sign up form Online mortgage application form Vendor contact information form …
This is such a huge need for real estate and insurance professionals, to be able to grab a map and pin content onto the map. You might even want to upload an image or map and then mark out areas that display a pop-up when you hover over the image. The software that I’d recommend …
Further details of question We currently manage a large database of property developments in an excel file, but we need to migrate this to a bespoke database, which will give us more flexibility to build our business processes around the data, and to add more columns and related items, such as photos, files, notes, version …
What I Learned From Working With A Growing Toy Company
I was providing some consulting to a growing toy company last week and loved working with a passionate owner, keen to try new things and streamline their processes.
The main takeaways were:
Looking for some help and innovative strategies for building your online business?
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Ensure you’re capturing client information in an engaging way so you don’t lose customer leads. Make your online forms an integral part of your sales process. We offer the following lead generation forms (customised to suit your needs): Health insurance quote form Mailing list sign up form Online mortgage application form Vendor contact information form …
I need to make a map interactive and add pop-up labels to it
This is such a huge need for real estate and insurance professionals, to be able to grab a map and pin content onto the map. You might even want to upload an image or map and then mark out areas that display a pop-up when you hover over the image. The software that I’d recommend …
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