Run follow-up sequences for prospects who have not replied
Sequences can run automatically and stop when the prospect replies or opts out.
Example agents: ElevenLabs, OpenClaw, Retell AI
AI for Sales Development Representatives
Sales Development Representative
Generates qualified pipeline by researching target accounts, following up inbound leads, running outbound sequences and booking meetings for account executives.
What should stay human.
Keep and amplify
Research target accounts and contacts before reaching out
Write personalised outreach emails and messages
Follow up inbound leads quickly and qualify them
Automate
Book meetings for account executives and send confirmations
Log activities, outcomes and next steps in the CRM
Run follow-up sequences for prospects who have not replied
Tasks, by type of work.
Each task has an experience tag (CX, SX or BX), a verdict, and example agents that often help with this kind of work. Agent suggestions come from our editorial scores, not vendor claims.
Inbox
Bookings & calendar
Book meetings for account executives and send confirmations
Meetings can be booked from live calendars with confirmations sent automatically.
Phone & voice
Follow up inbound leads quickly and qualify them
An agent can respond instantly and capture basic details. The SDR handles the conversation that qualifies a real opportunity.
Example agents: ElevenLabs, OpenClaw, Retell AI
Make prospecting calls and handle objections
Live conversations with prospects, and handling objections well, need a person.
Spreadsheets & data
Log activities, outcomes and next steps in the CRM
Calls, emails and meetings can be logged automatically from email and phone tools.
Report on activity, meetings booked and pipeline created
An agent can build the report from the CRM. The SDR and manager decide what to change.
Research
Research target accounts and contacts before reaching out
An agent can gather company news, roles and signals quickly. The SDR decides which accounts are worth pursuing and why now.
Time freed, and where it goes.
Work an agent can take on
What comes off the desk.
- Book meetings for account executives and send confirmations
- Log activities, outcomes and next steps in the CRM
- Run follow-up sequences for prospects who have not replied
Where those hours should go
Back into people, and the business.
- CX —Write personalised outreach emails and messages
- CX —Follow up inbound leads quickly and qualify them
- CX —Make prospecting calls and handle objections
- SX —Staff experience: more time for the work that needs a person
- BX —Research target accounts and contacts before reaching out
- BX —Report on activity, meetings booked and pipeline created
Seen at
Business types where this role often appears, with a note on how it shows up there.
Business type
AI agents for App Development Agencies
Follows up inbound enquiries and prospects target companies, qualifying projects and booking discovery calls.
Business type
AI agents for Managed IT Companies
Prospects local businesses, follows up inbound leads and books discovery meetings for the sales team.
Business type
AI agents for Marketing Agencies
Researches prospects, runs outreach and books new-business meetings for the agency's leaders.
Business type
AI agents for Software Companies
Researches target accounts, follows up inbound leads, runs outbound sequences and books demos for the account executives.
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